Marketing 101: Demystifying SEO

If you’ve ever been told your business “needs SEO” but weren’t exactly sure what that means, this workshop is for you.

Join us at Scandia Studio for a practical, beginner-friendly marketing workshop designed specifically for small business owners. We’ll break down what SEO actually is, why it matters for your online visibility, and how it helps potential customers find your business on Google.

During this session, you’ll learn:

• What SEO really means (without the confusing marketing jargon)

• How search engines decide which businesses show up in results

• Simple steps you can start using right away to improve your visibility